Let’s do something great together.

Clear Brand Strategy is a small, owner-led creative agency with considerable experience advising corporate marketers and entrepreneurs in the B2B, manufacturing, and non-profit spaces. Local or global, we’ve got you covered.

We focus on helping you get the most out of your marketing budgets through creative ideas, strategic consistency, and flawless execution.

CUSTOM SERVICES

STRATEGY

  • Market research and analysis

  • Brand positioning

  • Defining goals and objectives

  • Content strategy

  • Campaign planning and execution

  • Performance tracking and reporting

BRANDING

  • Brand audit

  • Persona identification

  • Voice/messaging

  • Visual design

  • Brand guidelines

  • Marketing and sales collateral

MARKETING

  • Campaign development and management

  • Social media marketing

  • Email marketing

  • Content marketing

  • Search engine optimization (SEO)

  • Pay-per-click (PPC) advertising

  • Event marketing

ANALYTICS

  • Website analytics and tracking

  • Social media metrics and analysis

  • Campaign performance reporting

  • Google Ads analytics and tracking

  • ROI analysis

  • Data visualization

OUR PROCESS

PLAN

  • Develop a detailed roadmap that outlines the tactics, timelines, and resources required to achieve the vision

  • The plan should be flexible to make adjustments as needed

  • Set clear benchmarks and KPIs (key performance indicators) to measure progress

IMPLEMENT

  • It is crucial to have a well-coordinated team that can execute efficiently and effectively

  • Ongoing team meetings to review, adjust, and stay on track

  • Stick to the schedule

ENVISION

  • Defining the brand or product vision

  • Identifying the target audience

  • Understanding the market landscape

  • Identify potential obstacles or opportunities

MEASUREMENT
& REFINE

  • Analyze the data collected from the KPIs and adjusting the strategy as needed

  • Measure the strategy's success

  • Identify what worked and didn't and refine the plan accordingly

OUR WORK

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OUR PROMISES

RESULTS-DRIVEN STRATEGIES

We promise to develop marketing and branding strategies that are designed to achieve measurable results and drive growth for your business.

CLEAR COMMUNICATION

We promise to communicate with you regularly and clearly, providing updates on the progress of your projects and answering any questions you may have along the way.

TRANSPARENCY

We promise to be transparent about our processes, methodologies, and pricing so you always know what to expect from us.

COLLABORATION

We promise to work collaboratively with you and your team to ensure our strategies align with your vision and goals.

UNDERSTANDING YOUR BUSINESS

We promise to take the time to understand your business, goals, and target audience to develop marketing and branding strategies tailored to your unique needs.

“We believe the best results stem from collaboration.”

We create marketing and branding strategies tailored to your unique needs that resonate with your target audience. When we collaborate with you, we combine our creative expertise with your industry and business knowledge. This partnership creates a powerful synergy that leads to breakthrough ideas, innovative solutions, and strategies that set you apart from your competition.

TESTIMONIALS

  • “A go-to collaborative partner for B2 Consulting LLC — We brought Clear Brand Strategy to the table to redesign an incredibly deep, information-rich client website. It was an easy decision to add Clear Brand Strategy to the team. Karen's organizational and design skills, creative strategy, and insight into financial services helped deliver a savvy user experience. Bottom line: Hire Clear Brand Strategy. It will be the best decision you’ll make.”

    Barb Biess, Principal, B2 Consulting LLC

  • “I believe there are six key characteristics of a top-notch service provider — integrity, experience, expertise, attention to detail, follow-through, and interpersonal connection. CBS has all six in spades.”

    Jim Niedzinski, Partner/Advisor at Motive Wealth

  • They listen, they learn, and then they create and implement. The webinars they helped us create are high quality and use them all the time. CBS has been instrumental in the development and delivery of the “Print, Press, Profits” podcast. Not only did they provide great graphics and an easy-to-navigate website experience, but as podcasters themselves they know the little details that make a great program and have helped me improve my podcasting. They have the editing skills to make my guests and me sound like radio gods and once the episode is launched their PR and Social Media expertise allows them to help us get the most downloads and views. They are always a pleasure to work with and add so much value to what we are doing.”

    Charlie Myers, Senior Specialist Heat Transfer Papers at Coldenhove

  • Jamie and Karen have been incredible partners on many high-stakes projects. Their utmost attention to detail combined with their creativity has made them an obvious choice as agency partners. They’re thorough, sincere, and above all, they play to win. I would recommend Clear Brand Strategy to any business looking to up their communications game.”

    Shobhita Sharma, Sr. Manager, Marketing Communications at Mativ Industrials Business Unit

Insights
Stop Overcomplicating Things
Stop Overcomplicating Things

Don't overcomplicate your marketing strategy by trying to be everywhere to everyone all at once. Your success in 2024 stems from this:

Know where your audience lives, and visit them there.

Read More →
Ooh, look, shiny object!
Ooh, look, shiny object!

As a brand, it can be tempting to constantly chase shiny new marketing tactics and trends, hoping for a quick boost in engagement or sales. However, this approach can quickly lead to what's known as "shiny object syndrome." A scattered and inconsistent marketing strategy that ultimately harms your brand's reputation and growth.

Read More →
Why Your Established Business Needs a Brand Audit
Why Your Established Business Needs a Brand Audit

As an established business, it can be easy to fall into the trap of thinking your brand is set in stone. After all, you've likely spent years building your reputation and crafting your image - why mess with a good thing? But the truth is that even the most successful brands can benefit from a regular brand audit.

Read More →

LET’S GET STARTED